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Fundamentals

What synthetic data is, how it differs from real and de-identified data, and the trade-offs that come with each.

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Fundamentals 9 min

What is synthetic data?

Synthetic data is machine-generated data that mimics real data without using real records.

Fundamentals 10 min

How is synthetic data generated?

The main approaches to synthetic data generation — rule-based, model-based, simulation, and agentic — and how to choose the right one.